Meadow Fresh POS

PRINT, EXPO, FMCG, KITTING

Client

Goodman Fielder

The Project

To design and produce impactful in-store point-of-sale solutions for the Meadow Fresh brand across a range of promotional and retail initiatives.

Our Approach

Working closely with the Activation Team at Goodman Fielder, we helped bring their in-store display concepts to life. Our focus was on creating eye-catching, durable displays that not only delivered strong brand presence but were also robust enough to withstand high customer interaction and heavy foot traffic.

What We Delivered

  • End-to-end project management with clear and consistent communication from concept through to production.
  • Production of all printed display elements.
  • Finishing, packing, and nationwide distribution.
  • On-site installation and execution where required.

The Outcome

A striking in-store presence that enhanced visibility for one of New Zealand’s most recognised and trusted dairy brands, helping Meadow Fresh stand out in a competitive retail environment.

Comment from client

"The bins delivered a bold and impactful presence in store and the response across the sales & marketing teams at GF has been super positive along with the retailers and field team with some of them saying they’re the best bins we’ve done!

Your recommendation to incorporate the block letters made a huge difference and really amplified the overall impact. The tear-off pad also worked brilliantly, helping remove a barrier for customers by making it easy to tear one off then scan and play later.

Thanks again for all your support with this campaign, I love working with you and love your creative approach to my briefs. Excited to see what we can create together this year!"